Guest Blog by Grace Carter
Hiring new employees can be a strange and unsure time for both the employees and your business. There is a lot of paperwork to think about and other preliminary tasks that need to be done.
However, in order to get off to a good start, one of the best things you can do is to send your new employees a welcome email. This is a great way to officially welcome these employees to your company and to start building a strong professional relationship.
In this blog, we’ll discuss everything you need to know to write a successful welcome email for new hires.
Get Important Information Out of the Way
The first thing you’ll want to do is highlight all of the key information your new employees will want to know prior to their first day.
This includes clarification of start times and dates, and whether your employees need to bring anything with them, such as a passport, ID or any financial information they may need to include. Any direction you can provide regarding where to go and at what times will help ensure a smooth start to day 1.
Think About Tone
As you’re going through the email, you’ll want to think about the tone of voice you’re writing in. Ideally, you’re going to write with the tone that best reflects your company, as well as a warm and inviting tone that doesn’t scare off employees.
“The most important thing to remember is to stick to your company’s branding and image. If you’re running quite an informal company culture, then reflect this in your email. If everything is quite strict and professional, then remain like this in your email,” shares LJ Newton, an HR manager at Paper Fellows.
Include More Information
But not too much information. You don’t want the email to become overwhelming for employees. But, if there are any other materials you want your employees to know about, there’s no harm in adding it to your welcome email.
You may want to consider adding infographics with data, or candid photos of your staff smiling at team-building events. Welcome videos can also add to the production value of the experience.
Whatever you choose to include, make sure it’s professionally formatted and conveys the right message.
As you make your way through, be sure to think about formatting and how you can make your welcome email as easy to digest as possible. Think about breaking all the sections down into subheadings with condensed and easy-to-read paragraphs.
The easier it is for your readers to consume your content, the more likely they are to read through the entire email. With that in mind, it is best to put anything important before the fold, so it’s the first thing the reader sees.
Accuracy is Important
When it comes to writing your welcome email, proofreading is important! Inaccuracy and grammar mistakes can create a negative image for your company.
Instead, here are some tools you can use to achieve perfection;
- Provide new employees with all of the important information needed to have a successful first day
- Write your welcome email in a tone that best reflects your company
- Always proofread and edit your content
- Be Welcoming! Show your enthusiasm for having someone new on board that will help grow your business
About the Author
Grace Carter is a freelance HR at Australian Help and Student Writing Services websites. She also takes content writing tasks on freelance basis and enjoys working remotely. Also, Grace creates courses on business communication at Grade On Fire, academic portal.